Granola Heads!

August 10, 2012


37 weeks pregnant and craving deli meat. Go figure!? Protein?


I picked up some nitrite-free Applegate farms ham and steamed it for my sandwich today [no nitrites and steaming = ok to eat deli meat while pregnant]. This bad boy was loaded with an amazing aged white cheddar, avocado, tomato slices and green leaf lettuce. Another pregnancy craving = mayonnaise. Just a schmear, but it makes all the difference. Must be craving fat too!


Delicious fruits on the side –




And the moment many of you have been waiting months for:



Matt and I have been working hard to get an ecommerce portion to our business going for some time.

TODAY: There are 25 orders (50 bags of Cville Cluster, 2 bags per order) that were just baked and are ready to ship out on Monday. When they sell out, we’ll make more next week and do another round. Hopefully in time there will be a steady inventory so you can replenish whenever you wish. We don’t want to start out over our heads, so we’ve done a small inventory for now. And please be patient as we work out any kinks in the system.

Payment is through Google Checkout and boxes are shipped out via UPS Ground and priced based on your location in the country. Unfortunately, we have opened with contiguous USA only for now.

Here is the link to our website for purchase.


We hope to be able to expand this a bit in time – perhaps with some of our other house mixes or bundles!

I know some of you have been emailing me about this for ages, so I’m happy this day has come!

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{ 81 comments… read them below or add one }

1 [email protected] August 10, 2012 at 12:13 pm

Oh I knew the surprise was granola! How exciting. Everybody should experience Cville Cluster. I’ve been craving deli meat lately too. Pounding it by the slice. I don’t have a baby to blame though :)


2 Carly @ Snack Therapy August 10, 2012 at 12:14 pm

Sandwiches are so simple yet so versatile and delicious. Now you have me craving one :-).


3 Michelle @ A Healthy Mrs August 10, 2012 at 12:18 pm

Great news!

Unfortunately, I can’t partake because I live in Canada. :(

Congrats though!


4 Ashley @ My Food 'N' Fitness Diaries August 10, 2012 at 12:21 pm

I had no idea deli meat was not okay during pregnancy?!

And congrats on the granola! So exciting!


5 Ann August 10, 2012 at 12:22 pm


Boo, Canada.

haha jokes. That’s awesome Kath, a huge step for you and Matt!! Congrats!!!!



6 Ann August 10, 2012 at 12:23 pm

Oh, and Michelle, I was saying Boo Canada because I’m there too, wasn’t directing it at you, lol


7 Michelle @ A Healthy Mrs August 10, 2012 at 1:45 pm

Haha, I got it :)

Yay Canada! (except in this instance….) :)


8 Angel7 August 10, 2012 at 12:22 pm

It is awesome that we can purchase Cville Cluster Granola :)


9 Cait's Plate August 10, 2012 at 12:27 pm

Soooooo exciting!! Already placed my order…I’ll definitely be a regular on the site 😉 A huge congrats to you guys!!


10 Heather August 10, 2012 at 12:30 pm

You just made my day!!!


11 Averie @ Averie Cooks August 10, 2012 at 12:36 pm

that’s awesome you’re doing mail order – perfect item for shipping, too. Not like a delicate pie or cake :)



12 Rachel August 10, 2012 at 12:43 pm



13 Elisabeth August 10, 2012 at 12:47 pm

Yay! Granola! Congratulations on expanding the business to online sales :)


14 judi0044 August 10, 2012 at 12:50 pm

Love your granola – have ordered before. Would again but UPS is nearly $20 per the order page which makes it cost prohibitive for us.


15 KathEats August 10, 2012 at 1:16 pm

Yikes – we’ll look into this.


16 Heather August 10, 2012 at 1:47 pm

I agree…the shipping is more than the granola :-( Ouch! I noticed if you buy multiple orders there’s only a marginal increase though. So maybe we’ll have to just stock up.


17 Belinda August 10, 2012 at 12:50 pm

I thought that the Applegate Farms stuff was no ADDED nitrites, as opposed to nitrite free? Don’t they just add a ton of celery juice to compensate? I think the way Cook’s illustrated explained it was that the celery juice contains high levels of nitrates organically and they’re “converted to converted to the problematic nitrite by the bacteria in the starter culture and also by saliva during chewing.” So though it’s technically correct that they don’t add nitrites to it, the end result is the same: nitrosamines.


18 KathEats August 10, 2012 at 1:16 pm

I haven’t heard anything on this, but I will check the package for celery juice. ALthough I can’t imagine eating celery is bad? Maybe in a high concentration?


19 Belinda August 10, 2012 at 1:26 pm

It’s not celery per se, it’s that one component of celery converts to the bad nitrites. When CI did their analysis of Applegate Farms no-nitrite-added bacon, they found that it ended up being HIGHER in nitrites after the celery powder (I just looked on their website and it’s in all their lunchmeat) converted or something like that. It’s not the end of the world a a few nitrites aren’t going to kill you, I just wanted to point out the difference in “no added” and “free.”


20 KathEats August 10, 2012 at 3:02 pm

Thanks for the info


21 Brianne August 10, 2012 at 2:03 pm
22 KathEats August 10, 2012 at 3:44 pm

I’m not going to avoid celery, a vegetable, because of that.

I eat deli meat mayyyyyybe once a month. Didn’t know about this concentration concern, but I probably wouldn’t buy it again anyways – only have 3 weeks to go.


23 Brie @ Coxswain Dilemma August 10, 2012 at 12:54 pm

I was hoping that your little project involved food! Very awesome. I might try my hand at making some cluster granola when I get home… but I’m sure it won’t be near as good as GH! Delish.


24 annemi August 10, 2012 at 1:04 pm

Love the sandwich, it looks so fresh and tasty. Haven’t had a proper one i ages :)


25 Hayley August 10, 2012 at 1:04 pm

Ugh i was going to buy some Cvill Cluster, but the shipping to WA is more than the price of the granola :(


26 KathEats August 10, 2012 at 1:15 pm

Oh bummmmmmer


27 Sarah August 10, 2012 at 1:04 pm

I ate deli meat through all 3 of my pregnancies – unsteamed….call me a rebel 😉


28 KathEats August 10, 2012 at 1:15 pm
29 Erin Motz August 10, 2012 at 1:28 pm

Yay! Is any of the bread going to be available for online ordering?


30 KathEats August 10, 2012 at 3:45 pm

Likely not because the quality would be so much reduced with shipping and we’d require 2 day shipping which would be REALLY expensive.


31 Erin Motz August 10, 2012 at 5:57 pm

Good point – I just shipped a pair of sunglasses a few states up and it cost me almost $10! Extortionate, I tell ya! I’ll jut cross my fingers that a GH opens up near me soon :)


32 Annette @FitnessPerks August 10, 2012 at 1:34 pm

That sandwich looks AWESOME! What a great looking lunch :)


33 Katie @ Peace Love & Oats August 10, 2012 at 1:34 pm

Congrats on expanding your business! That’s great, Kath!


34 allison August 10, 2012 at 1:37 pm

Me too (the deli meat). I ate the heck out of some subway turkey on wheat with all 3 pregnancies and had no idea there was any danger there. You learn something new every day!


35 Tracy August 10, 2012 at 1:45 pm

Congrats to you and Matt!!

The granola looks delish. Any chance its gluten free? Hoping you eventually sell the Great Harvest blue mugs online cute!


36 KathEats August 10, 2012 at 3:44 pm

No chance on the gluten free :(


37 Christina@ The Beautiful Balance August 10, 2012 at 1:46 pm

My friends and family think I am going to be like Phoebe from friends when I am pregnant. Phoebe is a vegetarian and ends up craving meat when she’s pregnant.


38 Wendy August 10, 2012 at 2:01 pm

The shipping does seem kind of high but I’d still order it because it is the best granola i’ve ever tasted!!!! Can’t wait to get my delivery!!!


39 Lauren August 10, 2012 at 2:03 pm

Congrats Kath! I’ve been missing C-Ville Cluster ever since my last trip back in November. I’ll definitely be excited to get my hands on some more once you restock. Have a great weekend!


40 Johanna B August 10, 2012 at 2:05 pm

WOW!!! What great news!!! Congrats to you and Matt.


41 Mary August 10, 2012 at 2:42 pm

I’d love to order some of this granola but I can’t imagine paying $9 for a bag + $14 in shipping & handling (when I live one state away!). Do you have any plans to sell this for cheaper in the future or possibly to switch mail carriers? I know you would never pay this much for granola yourself and obviously you don’t want to take advantage of your readers, so am hoping the price will become more realistic after you get the first round of orders worked out. Thanks! :)


42 Suzie August 10, 2012 at 3:00 pm

Congrats on offering Cville Cluster online! It is my favorite granola by far! But the shipping cost is almost the same as the granola itself :( Hard to justify…

Will you be offering it on OpenSky again anytime soon?


43 KathEats August 10, 2012 at 3:41 pm

Not through OpenSky, no


44 Sarah August 10, 2012 at 3:15 pm

Would love to order, but shipping is over $20! Yikes!!


45 laurie August 10, 2012 at 3:23 pm

Congrats~! I was wondering what the nutritional info is on the granola.


46 KathEats August 10, 2012 at 3:41 pm

It’s posted on the website – at the bottom under the place to buy


47 Sally August 10, 2012 at 3:31 pm

Big fan of your blog!

I’ve been wondering this for over a year or so, now…

Have you ever explained why you always (usually) drink your water/cold beverages with a straw? I have NO idea why this intrigues me but I’ve never seen anyone consistently drink through a straw at home before.



48 KathEats August 10, 2012 at 3:41 pm

Because i have super sensitive teeth! The thought of straining a cold liquid through them to avoid ice cubes sounds like torture :)


49 Sally August 10, 2012 at 3:55 pm

Thanks for answering my weird question! Makes total sense now.


50 KathEats August 10, 2012 at 3:46 pm

I’m sorry about the shipping cost guys. Unfortunately, UPS decides that not us, and the granola is not light. We are looking into USPS, which might be a little less, but unfortunately this is the best we can do since we can’t offer free shipping. I totally get that it doesn’t make sense to pay more than the item is worth.


51 Logan August 10, 2012 at 6:36 pm

I wonder if you could use the USPS flat rate boxes if you could find the right size. Hope you can figure out something that works so everyone will be happy and you guys can still make a profit.
I haven’t read the ingredient list yet, but was wondering if it contains coconut? So many granolas do and it is one thing that I just don’t like!
Best wishes on your upcoming arrival! So happy for you.


52 KathEats August 10, 2012 at 7:17 pm

It does have coconut, but it’s not a major ingredient. I don’t notice it.


53 Stephanie @ Legally Blinde August 10, 2012 at 4:15 pm

Congratulations, Kath! That’s great news. Best of luck with this new endeavor!


54 Katie August 10, 2012 at 4:17 pm

Mmm that sandwich looks delicious – when you say you “steam” the ham, do you really cook it in a steamer? Or how do you heat it to keep it tasting good? (I am pregnant, too, and microwaving it is not tasty. Was thinking of frying some in a pan maybe?)


55 KathEats August 10, 2012 at 4:23 pm

Just microwaved it – I don’t notice a difference in taste


56 Katie August 10, 2012 at 4:25 pm

Gotcha – I’ve only tried it with turkey and it dried it out, but my microwaving technique could probably be improved! Thank you for the reply!


57 KathEats August 10, 2012 at 4:35 pm

Maybe lower power level for longer time? Dried out is bad!


58 EessicaE August 10, 2012 at 7:52 pm

I would wrap it in a damp paper towel.


59 Court Star @ StarSystemz August 10, 2012 at 4:19 pm

That sandwhich is displayed so nicely and looks delicious! Your granola looks amazing to :) Too bad I am in Mexico or else I would be a granolaholic Love and Shine CourtStar


60 j3nn August 10, 2012 at 4:25 pm

That looks like a really tasty way to satisfy your craving! The sandwich looks superb. Actually, it looks like the ones you make at your bakery. :)


61 Jamie August 10, 2012 at 4:53 pm

I started reading your blog less than a week ago. I’m going on a week of vegetarian meals. Pardon my ignorance but I thought your blog was vegetarian/vegan food? I haven’t had the chance to read all of your site (I sneak a read of your blog at work thorugh Google Reader!)

Thank you!


62 KathEats August 10, 2012 at 4:54 pm

Nope, I’m not a vegetarian, but I do eat a lot of plants.


63 Joelle (on a pink typewriter) August 10, 2012 at 5:04 pm

Awesome!! I need to get to C-ville and try some of your goodies – I live in Northern VA!


64 Nina August 10, 2012 at 5:28 pm

Suggestion on the shipping issue- have you looked at USPS flat rate boxes? Their Priority Mail Medium Flat Rate boxes are $11.35 each- regardless of weight. They definitely look like they could hold 2 bags of granola.

I always try to use those boxes when I have to mail heavy things, because it saves so much! And I believe that the rates are the same to Alaska and Hawaii, even.

Plus the boxes are free! I would be much more likely to place an order with $11 shipping than $20 shipping.


65 KathEats August 10, 2012 at 5:31 pm

We’re looking into these types of options. Thanks


66 Tameeka August 10, 2012 at 6:17 pm

Wow that sandwich looks soo yummy I think I will make one myself! I have been reading your blog for ages and I love it! So much yummy healthy food! I am also a new first time mum (mom) to 10 week old Caleb! I am loving the rollercoaster ride thus far! I wish you all the best and I cant wait to hear the news and your name! yay!


67 Lexi @ You, Me, & A World to See August 10, 2012 at 6:37 pm

Haha I never knew you couldn’t eat deli meat while preggers!


68 Katie @ Talk Less, Say More August 10, 2012 at 6:42 pm

Oh yay!! I must get my hands on some of this granola… :)


69 Whitney August 10, 2012 at 7:06 pm

Will you be selling your oatmeal mix online? I would love to try that’


70 KathEats August 10, 2012 at 7:17 pm



71 Laura @ She Eats Well August 10, 2012 at 7:20 pm

That granola looks SO good! You’re going to sell out so fast!


72 Chelsea @ One Healthy Munchkin August 10, 2012 at 7:44 pm

I seriously crave deli meat all the time. I could eat a turkey sandwich every day for lunch and be perfectly satisfied. 😛


73 Polly August 10, 2012 at 7:52 pm

Hey Kath! I would love to order some of your C’ville granola, but the shipping is cost prohibitive. I have a personal FedEx account number. If I provided you with that account info, would you be able to ship it via FedEx?


74 KathEats August 10, 2012 at 9:44 pm

Matt is managing the shipping and could probably answer this question for you. I’ll give him your email address if that’s OK?


75 Polly August 10, 2012 at 11:09 pm

Sure, that would be fine.


76 Cindy Love Childers August 10, 2012 at 8:24 pm

So happy Kath about your Granola! I live in Va Beach and am pregnant too (27 weeks along) and I happily just paid the $13 in postage just because I love your blog so much and you’ve sold me on this Crunch long ago. Keep up the good work and I look forward to hearing about other products you guys might sell.


77 Laura August 10, 2012 at 10:12 pm

Ahh I’d love to try out the granola as well but HATE ridiculously priced shipping! You said you cannot do free shipping…why? Wouldn’t you still turn a profit based on how much you’re selling and you just absorb the shipping cost? Sorry if that’s a dumb question but it sounds like with the amount you’d sell, it might be something to consider and I know your readers would find it most appreciative! Can’t wait to see GH expand! Ours really does not compare! I wish they offered the same sandwiches y’all did, too. Ours are very plain & unimaginative. Kudos to you and Matt for mixing it up a little! {however, the savannah bars are ridiculously good!!!}


78 KathEats August 10, 2012 at 10:19 pm

if it’s too much for you then it’s probably too much for us. some zip codes are just really far/ expensive. I know it’s the norm for huge sites, but huge site we are not : (


79 Heather August 11, 2012 at 3:40 pm

Do you have any gluten free granola? I absolutely love yours I had it last year:) but since found out gluten is not my friend.

Thank you,


80 KathEats August 11, 2012 at 3:58 pm

We don’t, especially since we grind our wheat in the store – there’s a high risk of cross contamination.


81 Emily Butler August 11, 2012 at 9:19 pm

Oh can’t wait to try this, I’m in PA so hopefully the shipping won’t be too bad, either way sometimes good food is worth the price :)


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